The Minimalist Maximizer

The Minimalist Maximizer

I’ve been striving for a minimalistic lifestyle for a number of years now. I’m constantly trimming back on what I have and the things I regularly buy. I’ve learned to ingrain a mindset that questions the “need” for just about anything....
Setting (Practical) Goals

Setting (Practical) Goals

Running a business requires a lot of mental energy! Not only are you required to take care of the day to day operations (email, regular mail, paying the bills, getting paid, ordering inventory, etc.) but you also need to manage the “big picture” of your business....
A Note from Britta: Why vs. What

A Note from Britta: Why vs. What

“People don’t buy what you do, they buy why you do it.” Simon Sinek In my experience as a business owner, it can be an up and down roller coaster of what vs. why. I’ve lived according to my inspirations and my personal values, but there are times where that mentality...
4 Ways to Build Trust Via Your Website

4 Ways to Build Trust Via Your Website

You’ll hear us tell you that your online web presence matters because it builds trust with clients, but do you still feel lost as to how? I (Chelsea) am hoping an experience of mine will help illustrate. I’ve been running a photography business for nearly three years....
4 Ways to Fail Even With a Perfect Website

4 Ways to Fail Even With a Perfect Website

So much of our discussion here is based on your web presence. We’ve talked about how to build your audience, how to encourage trust, how to spread your message and how to advertise. All very important topics everyone at alder|creative feels passionately about. But...

3 Simple Steps to Instagram Growth

With all of the incredible photographers and social media gurus online, managing an Instagram account for business can feel daunting. But you don’t have to be either of those things to run a successful, effective Instagram Feed. We’ve simplified the process down to...